(提示：如果您无法正常打开上面的节目，主要原因可能是您没有安装Windows Media Player和Realplayer 。如果您还没有安装，请点击此处下载安装)
听力文稿 ( Transcript )
Our televisions are inundated with the flood of adverts, and children can hardly escape the influence
They may be entertaining and may encourage these girls to add to their Christmas present list.But all adverts are really putting too much pressure on children.
Do really want them but your mom and dad don't really want to get them for you. Like I quite like it when I see them on telly.
By the age of 10 which is the average age of this group of girls, children will recognize 400 brands and watch around 10,000 tv adverts every year.
There are fears that could be leading to the commercialization of childhood. As youngsters are bombarded with adverts and media images. The sexualization of girls result in problems like eating disorders and a surge in under-age binge drinking.
What we see is children from under the age of 7, being worried about their weight, they are, they are becoming **sick, they think alcohol is the way to be really cool. And all the advertisements tell them that this is how they should act.
The children secretary, Edward Ball, has launched an inquiry into whether advertising is harming young people.
But look at the detail, the evidence, give parents the information like commercialization. Don't rush to judgement. But you ** should have a debate about these things.
The probe which includes internet images is part of the goverment's 10-year children's plan and could result in new regulations on advertising. Critics say labour has already had a decade to put things right, so who knows what adverts these girls will be watching in another 10 years.
页面导航： 
